A fundamental part of a company’s success is having the right people on the team and providing them with the training and tools they need to succeed. A strategy may be brilliant, but fall flat if employees have no idea how to implement it.

 

We’ll evaluate and improve every aspect to create a stable foundation on which to overlay the sales strategies.

 

Description:

• Hiring - Including the job description, candidate profile, compensation tiers and career path. 

• Onboarding, Enablement and Mentoring - Creating the ideal foundation for future success.

• Management - Shadow training current SDR/BDR management.

As the team is being strengthened, we’ll simultaneously develop a customized strategy to grow the sales pipeline based on the distinctive elements of the industry and product features.

Description:

• Target Market Analysis - Determining where to focus business development, and design a sales qualification process. 

• Documented Strategy - Inbound lead follow up and high value vs. a low touch outbound cold outreach process.

• Followup Templates & Sales Cadences.

• Closed Loop Marketing - Marketing analysis that relies on data and insights to improve ROI. The “closed-loop” refers to the endless feedback loop between sales and marketing teams.

• Campaigns and Prospect-Specific Content.

• Qualifying Questions for Prospects. 

As the saying goes, “What gets measured gets managed,” we’ll keep a close eye on the metrics to proactively identify challenges as well as celebrate successes. We will also provide training on correctly interpreting the data going forward to make informed strategies down the road.

 

Description:

• Tool Selection and Integration

• Salesforce Optimization for Business Development

• Dashboards & Reporting

• Forecasting MQL/SQL Opportunities

• Efficiently Managing the Lead Pipeline to Optimize Prospect's Timing. 

• KPIs & Metrics